This is a role for someone who is really, really good with words. And understands that good content has a job to do.
You know how to turn complex propositions, technical topics and half-formed ideas into content that is clear, distinctive and convincing. Sometimes that means finding the big idea. Sometimes it means obsessing over a headline. And sometimes it means looking at the numbers and realising the content needs to work harder.
You’ll work across brand, campaigns, websites, thought leadership and organic growth, combining strong writing with an understanding of audiences, channels and performance.
You won’t be sitting on the sidelines writing briefs for other people to execute. You’ll shape the thinking, write the work and collaborate closely with strategists, designers and growth specialists to make it better.
